Modern technologies will change the financial market beyond recognition. Today it is hard to find banks that do not use the latest software and equipment for customer service to ensure high transaction speed and information exchange.
The rapid growth of digital technologies has led to the development of a new vision of consumer comfort zone which has also affected the banking sector. Today banks focus on rendering services through remote banking channels, building partner networks, introducing new bank and non-bank products and solutions. In other words, banks are making every effort to attract new businesses and maintain the existing clients. Let`s think for a while and ask a question, “Where does it all lead?”